Inside SCI-Arc


LECTURES: Thu, January 17, 2013

Alumna, New Theme Principal Combines Work with Play

SCI-Arc alumna Beth Holden (B.Arch ’98), principal of Los Angeles-based NEW THEME, kept busy in 2012 working on her widely-publicized, 6,200-sq.ft. Hollywood Hills residence redesign for renowned photographer Jill Greenberg. Featured in last fall's AIA│LA Home Tours, the Greenberg residence invited acclaim from several architectural publications and is currently featured in Angeleno Interiors—where it also graces the cover.

New Theme │ Greenberg Residence │ Hollywood Hills, 2012

In addition to her client-driven projects, Holden and her husband, Wolfgang Melian, acquired and remodeled their NEW THEME studio space, combining it with a storefront art gallery. The space showcases exhibitions from local artists and features their own custom-designed furniture built locally in their North Hollywood shop. The two are currently building a calendar of exhibitions for 2013—the first of which will feature personal works of architectural photographer Ethan Pines.

Despite Holden's involvement in a wide array of ongoing projects, she has still found time to "play," which in her case meant the design of a state-of-the-art playhouse affectionately named La Folie. The Hayvenhurst Folie was conceptualized after Holden completed a restoration of the main Hayvenhurst residence in 2010, and is currently featured in Standard Magazine.

For more information about Holden and NEW THEME, visit

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